Bookmaker Special Offers

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Verified by Bettingmetrics
Exclusively Selected

If you are looking for a special bookmaker offers you are on the right place. We have done the hard work for you, researched the web and gathered the most up to date and exclusive bookmaker special offers. All special offers listed here are exclusive and we have personally verified them so they do exist and you can claim them.

Our goal is to help you find the best special offers available on the web while save you a lot of time. In order to ensure high quality of the listed special offers they are updated on a daily basis thank to our dedicated team.


*New customers only. Opt-in required. 100% Match Bonus up to £250 on 1st deposit of £20+. 50x bonus wagering applies as do weighting requirements. Credit Card, Debit Card & PayPal deposits only. Irregular gameplay may invalidate your bonus. Terms Apply


New players only. 18+. Min. Deposit £10. Welcome package splits over 3 deposits. 35x wagering requirement applies to match up bonus. Offer valid for 1 week. 100 spins split to 20 spins a day for 5 days. 50x wagering applies to spins. T&C Apply. 18+.


Minimum total stake per bet: £/€11 (or customer currency equivalent, see below table) - £1 win line or 50p each way. Free Bet £/€5 (or customer currency equivalent, see below table) per customer. Eligible bets must be placed and settled between Monday 6th – Friday 10th April. Only Yankee bets count towards this promotion. Maximum one Free Bet per customer during the promotional period. First bet placed qualifies for the promotion. 18+. T&C Apply.


This offer is open to new and existing customers. Min Bet £10 • Min odds 4/1 • Free Bet credited upon bet settlement and expire after 7 days • Limited to 1 token per day • Withdrawal restrictions and full T&C Apply. 18+


Opt in required. Minimum total settled stake(s): £/€25. Enhanced prices excluded. Single Line Multiples including 3 or more selections. Min. overall odds: 2/1 (3.00).Bets must be settled between Saturday 00:00 BST and Friday 23:59 BST.T&C Apply. 18+

Secure Your Bookmaker Bonus

In order to make 100% sure that you will get your bookmaker bonus we would advise you to clear your browser cookies before registering with the bookmaker. That will ensure your registration is made through our site and help you avoid any problems with claiming your bonus. We maintain very good business relationship with the bookmakers listed on our site and will be able to help you if something happens.


The promotion is available for new and existing customers with registered Paddy Power accounts, aged 18 or over. Applies to all sports and all markets. Excludes Horse Racing. Max free bet £10 per day. Min odds per leg of 1/5. T&Cs apply.


This offer is only available to new and eligible customers. This offer applies to pre-match single and multiple bets on the standard Full Time Result market for Soccer games from the selected competitions listed above. This offer is available up to and including Saturday 30th May 2020. Bets placed on the Full Time Result – Enhanced Prices market do not apply to this offer. 18+. T&C Apply.


New and eligible customers only. Euro Soccer Bonus Up to 70% bonus for accumulators on selected leagues at bet365. Applies to pre-match accumulators of 3+ selections on the standard Full Time Result or Result/Both Teams To Score markets only. Bonus percentage is dependent on number of selections. Bonus capped at £100k and applied to returns. Bet restrictions and T&Cs apply. 18+.


£5 FREE SPORTS BET+£5 FREE GAMES BET+POWER UP TOKEN £5 FREE SAME GAME MULTI.New customer offer, Deposits using credit/debit cards or PayPal only. Rewards must be claimed from the promo hub. Sports free bets and Power Ups are valid for 7 days. Gaming Bonus has a 15x wagering requirement and expires in 72 hours after been credited, see full terms for details. T&Cs Apply.


Open a new account using Promo Code YSKA45. New customers only, limited to one per person. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of £10+. T&Cs apply. 18+


Enter your first Paddy Power Fantasy paid contest and get your entry fee back as cash if you don’t win a prize. Your qualifying entry will be your first settled Fantasy paid entry from 4th September 2019. No refund will be applied if you finish in the prize positions. Refunds will be processed within 48 hours after the contest has settled. Max £5 refund. T&Cs apply. 18+


New customers only. Country restrictions apply. Applies to first eligible esports bet, win only. Max Free Bet: £50 or currency equivalent. Offer expires after 30 days after account opening. Full T&C’s Apply 18+

Bookmaker Bonus offers for new customers.

We have selected the top bookmaker bonuses for you from various bookmakers. Feel welcomed to browse the page, check the betting bonuses as well as read our detailed bookmaker reviews. Make the right choice for you and bet with confidence!

We all know that the web space is crowded with websites where you can find bookmaker welcome bonuses and sign up offers for new customer. Here at Bettingmetrics we realise how difficult and challenging it may be to choose your next bookmaker. This is why we objectively reviewed various bookmakers and underlined their strength and weakness.

While we researched the market for information and bookmakers, we noticed that very few websites are actually paying attention to the bookmaker special offers for new customer. We presume that some of the website decided not to focus on the special bookmaker offers as it is time consuming to go through all bookmakers and shorth list the once that have special sign up offer. Furthermore, most of the bookmaker special offers are tailored to a specific event and do have very short lifespan – very often they are available for a day or two.

We believe that many punters are missing out on some special bookmaker offers due to lack of information. Everything we do in Bettingmetrics we do it with the customer in mind. This is why we decided to create a dedicated area that will focus exclusively on special bookmaker offers for new customer. This section of our website will be updated on a daily basis with the most up to date bookmaker special offers with one single purpose – help you get the best bonuses available online when opening new account.

Bookmaker Special Offers Explained

Bookmaker special offers is an additional marketing strategy that bookmakers apply in order to incentivize new customers to open an account with them. We all know the online betting market is extremely competitive and only the best bookmakers survive in these tough conditions. Bookmakers have to not only provide exceptional service to the their already existing customers but should also find creative ways to attract new customer.

In the good old days, a welcome bonus of £20 would have been enough to encourage someone to open an account with a new bookmaker but this is far from what is needed in today’s challenging market. Customers are way more educated, and they are looking for bookmaker that stand out from the crowd. This is where the bookmaker special offer plays vital role.

The bookmaker special offers is relatively new marketing approach that is increasingly becoming more and more popular tool to on-board new players. The major difference between the bookmaker’s special bonus and normal sign up bonus is the personalization. For example, standard welcome bonus will take the one size fits all approach, where the special bookmaker offer will be tailored to a major event and it will last for a lot less, usually it will be active a few days. The bookmaker new customer special offer will also have more restrictions. For instance, if Manchester United plays versus Watford a random bookmaker may have a special odds boost for Man United to win restricted to new customer only and limiting the stake to a maximum of £5.

Type of Bookmaker Special Offers

The above example for the odds boost was just one of the many bookmaker special offers available on the web space. I will try to explain the most common bookmaker new customer special offers briefly below so you can make educated decisions.

  • Odds Boost/Enhanced Odds

This is very commonly used new customer special offer by the bookmakers due to its simplicity and ability to be quickly understood by potential new customer. In simple terms the odds boost which is also known as enhanced odds is just another form of cash bonus but instead of quoting it in the form of cash money rewarded to your account, it will be given to you as a generous boost to the odds you will receive for some specific sports. For example, it may be “Lucky Tuesday” where you get best odds guaranteed for all horse races on that day – effectively guaranteeing you that you will place your bets with the highest odds available on the market.

  • Special Odds on Matches

This type of a bookmaker special offer is very similar to the enhanced odds, but it will rather focus on one specific sport event instead of the entire sport. Bookie’s marketers are very clever, and they know that sport fans are likely to open an account with them if they have special odds boost for the team they are following. An example for a typical special odds boost offer will be when Liverpool plays with Manchester United and the odds for Liverpool to win will be boosted from 2.5 to 5. If you are Liverpool fan and only have an account with bookmaker Y and come across with the above offer you will be quite likely to open account with bookmaker X and benefit from the better odds.

  • Money Back

This is another special offer used by the bookmakers to stand out from their competitors and attract new customer. Money back bookmaker special offers is a little bit more complicated as it includes more variables in the equitation. Nevertheless, in a nutshell the money back special offer effectively means that you will either receive your entire stake back or a fraction of it under some specific circumstances. All bookmakers have different terms and condition tailored to the money back offer, so I advise you to read them carefully before going wild with this offer.

  • Accumulator Offers (Acca offers)

Bookmaker are really trying hard to come up with new creative special offers that will help them sustain their growth and get new customer. The accumulator bonus is another type of special offer that you can benefit from as a new customer. Some accumulator special offers will offer you an insurance on your accumulator bet and you will get money back if a part of your accumulator lose. Other will give you a simple bonus, and you will be rewarded with a greater percentage back as a bonus in your bet slip. Again, the accumulator special offers vary between bookmakers and you should make sure that you have read and understood the terms and condition.

  • No Deposit Free bets

The no deposit free bet is the most desired bookmaker special offer by the customers. Unfortunately, those special offers are very rare as of today. If you want to find one these exclusive no deposit free bet offer you have to either spend quite some time researching the web or simply visit our page with special bookmaker offers and find one within minutes. The no deposit free bet offer is super straightforward, you simply open an account with a certain bookmaker and then they will fund your account with a free bet that you can wager under some specific conditions. Please note that you will not be able to withdraw your free bet and if the free bet wins your account will be only funded with the winnings.

Bookmaker Special Offers Conclusion

As already mentioned, today’s online betting market is extremely competitive, so bookmakers are obliged to keep improving their special offers and make sure that customers are happy. The standard welcome bonus for new customers will keep on attracting new players but the future is clear, customers require special treatment and personalised offers. Bookmakers that succeed to come up with the most relative and exciting special offers will be the winners and will become market leaders.

We know how challenging it can be to find a place that combines and updates all special bookmaker offers on daily basis. This is why have our focus on building an area that is updated every day and quotes only bookmaker special offers that are active and have been verified

Bookmakers use many approaches to position themselves on the market and attract new users. Having fast website and good design that clearly underlines the benefits of registering with a certain bookmaker is from crucial importance in today’s highly competitive betting market.

We encourage you to check all special offers available on our site and make the most of them as it always fun to receive some presents and great bonuses.

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